AI Insights · Timothy · October 2021
Top 5 Social Apps Performance in Europe Q3 2021
Explore the performance of the top 5 social apps in Europe during Q3 2021, including trends in downloads, revenue, and active users.
Throughout Q3 2021, the top 5 social apps on a unified platform in Europe displayed notable trends in downloads, revenue, and active user metrics. Here's a closer look at their performance:
TikTok experienced a remarkable increase in weekly revenue, starting at approximately $1.4M in late June and peaking at around $3M by the end of September. Weekly downloads were consistently strong, ranging from 1.7M to 2.1M, with a notable spike in mid-August. The app maintained a robust user base, with weekly active users hovering around 175M throughout the quarter.
Bigo Live - Live Streaming App showed a steady revenue flow, averaging between $600K and $700K weekly, with slight fluctuations. Downloads remained fairly stable, with a peak of around 234K in early August and a slight dip towards the end of the quarter. The app's active users consistently ranged between 1.8M and 1.9M.
Facebook saw weekly revenue figures around $300K to $367K. Downloads were robust, with numbers generally above 1M each week, peaking at 1.17M in mid-August. The platform maintained a high level of active users, consistently around 305M throughout the quarter.
Grindr - Gay Dating & Chat exhibited a stable revenue trend, starting at approximately $386K and rising to around $427K by the end of September. Downloads remained relatively consistent, averaging around 31K to 34K weekly. Active users showed a slight increase, peaking at about 1.2M in early September.
LivU - Live Video Chat had a steady revenue stream, ranging from $350K to $420K weekly. Downloads varied, with a peak of around 60K in mid-July and a more moderate rate towards the end of the quarter. Active users ranged between 500K and 560K, with minor fluctuations.
For more detailed insights and data, visit Sensor Tower.